St. Pete Free Clinic
The Westshore Alliance, a leading business hub in Central Florida, wanted a fresh approach for their website, which hadn’t been updated in almost a decade.
We spoke to the constituents who utilize WSA’s services so we could better understand the audiences we needed to reach. This included corporations in the district, people living in Westshore, and those working in the area. We also wanted our output to reflect the direction of development in the area, like the growth of Midtown Tampa.
Our team developed a highly customized website with a user-friendly back-end, including custom integrations and APIs. In partnership with WSA, we created a Resource section to benefit the entire Westshore district. (View the website here)
Sparxoo helped create a stickier website experience for WSA, with the average session experience now hitting 3 minutes. On average, visitors consume 2.5-3 pages of content. There was also a big increase in traffic right around the time Tampa Bay hosted a handful of major sporting events—serving as a great resource for visitors to the Tampa Bay area.
Average minutes for each visitor website session
Average pages of content consumed by visitors